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Since mobile devices are getting better, the content posted on the sites should also be able to be displayed on mobile. One of Google's recent research showed that when the site does not open for 3 seconds, 40% of people click on another site. In addition to listening to the behavior of the users of the sites, Google also analyzes them and tries to provide a better experience to the customers of the content of the sites as well as to the producers of these contents. Due to this issue, the arrival of high-speed mobile pages (AMP) was introduced. AMP pages load 4x faster and use up to 1/8th less data. Considering that half of the world's searches are done through mobile devices, Google tries to help improve AMP sites. What is AMP? Accelerated Mobile Pages or AMP is a structural framework that improves the loading speed of the site and related documents to better serve mobile devices.
This framework places special priority on speed and faster user experience and loads Georgia Email List content almost instantly. AMP is a method for creating a mobile version of fast web pages and consists of three important structural components: 1- AMP HTML: a reconstructed version of HTML that includes a series of custom AMP specific commands. 2- AMP JS: A JavaScript structure for mobile pages that tries to load external resources with less coordination. 3- AMP CDN: or content transfer network that takes optimized AMP content and stores it on another company's platforms so that it can be transferred faster. Of course, this does not mean abandoning heavy content such as video and images, but it means using more common and better technology that can increase page loading speed.

Google has shown that pages that are optimized with AMP get better rankings in the indexing of the results page. AMP affects clicks, first impression and user experience, which in turn affects SEO performance. Therefore, these pages have access to more users because they are chosen more than sites that are not optimized for AMP due to their mobile compatibility. How can AMP affect my site? Sites that regularly produce and publish content can benefit more from AMP, so instead of converting the entire site to AMP, you should focus more on the design area (like the blog or news section). Optimizing parts of the site for AMP, apart from being more technically and professionally advanced, can facilitate better presentation of information to users. When better information is presented to users, their visit becomes a more comfortable and enjoyable experience.
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