Although many companies have successively

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Many producers are crazy about filming short dramas just to bet on the probability of a hit through volume a hit drama can receive more than  yuan in revenue in or days and the subsequent traffic can still be bring greater benefits Some producers are even willing to pay for short plays themselves just to get more investment from the platform Dashans filming team paid nearly  yuan for the production of a costume short drama If it explodes it will be divided into hundreds of thousands or even millions which is much better than the production fee of tens of thousands However more


and more entrants have made miniprogram short dramas more Brazil WhatsApp Number Data and more homogeneous and the bonus period for streaming has begun to fade In the early days the ROI (return on investment) could still reach  but now it has slowly dropped to or even lower However many companies are still investing in this lowcost leverage game As long as the ROI is greater than  they can invest In the eyes of many practitioners it is not a big deal for more and more players to join the game As long as they are willing to join the stream they can earn more than their peers What really worries them is





the barbaric production of miniprogram short dramas are facing regulatory risks In midApril this year Kuaishou Douyin and WeChat successively issued announcements on the standard management of miniprogram short dramas and removed nearly  miniprograms from the shelves copied and launched new miniprograms But now when searching for relevant mini programs on the three platforms the content can no longer be found Users can only enter through instream advertisements and used mini programs On June  short dramas also ushered in the license era .